Bubble Case Study
How we helped Bubble Beauty reach its teenage demographic and become Walmart's Supplier of the Year.
Innovation in a market that hasn't changed in 40 years
The same brands selling the same product in different packaging.
Activate ten major stars and 400 micro Influencers
Targeting a teen audience with a high-end skincare product in a crowded market requires creating visibility, but also credibility. Teens need to believe they will fare better with this product, in a space that is filled with skepticism.
Enormous purchase order from Walmart
With tremendous audience visibility (27% of surveyed teens recognized the brand by name), Bubble Beauty was 2021’s #1 launch for the world’s biggest retailer.
Hundreds of millions of Views on Social
The world of social media fell in love with Bubble and led to thousands of organic social posts and hundreds of millions of organic views on social media.
Tremendous growth and accolades
Bubble becomes the fastest growing beauty brand on social media, and one of the best selling new brands at Walmart, Ulta Beauty and tens of thousands of stores across the world.